CNIL judges Google & Facebook
The French data protection authority Commission Nationale de l’Informatique et des Libertés (CNIL) has fined Google Ireland a total of 150 million euros and Facebook 60 million euros for “non-compliance with French legislation”.
The CNIL had found that users on the facebook.com, google.fr and youtube.com sites could not easily reject cookies: While cookies can be accepted with just one click, several clicks are required to reject cookies. This constitutes a violation of Article 82 of the French Data Protection Act.
(photo: CNIL)
More information
Building Resilience against Analytics Outages: The Power of Raw Data Collection
Raw data tracking solutions provide businesses with reliable data collection, mitigating the risks of platform outages such as the recent GA4 disruption.
Fighting low Consent Rates with JENTIS Synthetic User AI-based Tracking Technology
JENTIS has introduced an innovative AI-based tracking technology with its Synthetic Users, offering marketers a new way to enhance data analytics and gain deeper insights.
Retail Media: The Rise of First-Party Data
In a world where third-party data is losing its grip, retail media offers brands a powerful alternative—delivering hyper-targeted ads exactly where purchase decisions are made. As privacy rules tighten, knowing how to tap into first-party data could be the key to staying ahead.