The vital need for privacy by design
A review of the last five years and an outlook on the future of data protection. This talk was recorded during the event “Heroes of Data & Privacy”.
Ann Cavoukian is recognized as one of the world’s leading experts in privacy. She was ranked among the top 25 Women of Influence, recognizing her contribution to the global economy and named one of the top 100 Innovators Worldwide for her passionate advocacy of Privacy by Design. She was chosen as one of the ‘Power 50’ by Canadian Business magazine for her tireless efforts as a privacy champion and was awarded an Honorary Doctor of Laws from the University of Guelph.
Whitepaper: JENTIS vs. Self-Hosted
The whitepaper offers a practical comparison between self-hosting and server-side tracking with JENTIS.
AI-Based Tracking compared: JENTIS Synthetic Users vs. Google Consent Mode v2
This whitepaper compares two alternative tracking approaches – JENTIS Synthetic Users and Google Consent Mode v2 – in terms of data quality, privacy compliance, and marketing efficiency.
Maximizing ROAS and privacy with AI-powered conversion tracking
Practical insights and best practices from real implementations that show you how to recover lost conversions, improve attribution accuracy, and enhance overall campaign performance.